AI for estate and letting agents, briefed on your agency.

It drafts them from your notes and photos, in your agency's voice. You check every detail before it goes live, because you're responsible for what the listing says.

Yes. No law bans it. But under the Digital Markets, Competition and Consumers Act 2024, in force since 6 April 2025, a listing mustn't mislead buyers or leave out material information they need to decide, such as the price and tenure. Your agent team drafts the words from your own notes, and you check every detail before the listing goes live. Read section 227 of the Act.

It works from files you give it, like this week's viewings or a list of valuations, rather than plugging into your CRM. If your system can export to a spreadsheet, your agent team can read it.

Your knowledge pack is a folder on your own computer, and you choose which files the AI reads. When it reads one, the text goes to Anthropic or OpenAI to be processed, which is why it needs a paid Claude or ChatGPT plan, and the setup guide shows you how to switch off model training. Give it only what the job needs: a buyer's phone number rarely is. Under UK GDPR, you're still responsible for your clients' details. Where your interview data goes.

Yes. Tell the interview how your lettings side runs and your advisors are briefed on it: tenant questions, landlord updates, renewals and chasing repairs.